Google has announced a major change in the way that they handle search results by including synonyms for some words that may be used in queries. How does this affect the position of your web pages in Google’s search results? Why is it important that Google can deal with synonyms? Google aims to display the
Does it pay to invest your time in long tail keywords? What are long tail keywords? Long tail keywords are long and specific keyword phrases that generate little traffic and few conversions each. Long tail keywords usually consist of several words and they have a low monthly search volume. What did the study find out?
Getting listed on Google’s first result page is the goal of any search engine optimization campaign. If you have taken the time to find the best keywords for your website, you probably have a very long list with many keywords. That automatically leads to the following question: For how many keywords should you optimize a
Targeting several keywords on your website is crucial if you want to get high rankings on Google. The more keywords that are related to a special topic can be found on your website, the more likely it is that Google will find your website relevant to that topic. There are good ways and bad ways
The words that are used in the links to your website have an effect on the search engine rankings of your website for these keywords. For example, if very many websites use the word “blue widget” to link to your website, it is likely that your website will get a high ranking on Google for