Kontera ContentLink™ Intext Advertising

Kontera is one of the leaders in PPC Intext Advertisement Providers. They have a wide range of Advertisers and accept almost all kind of sites.
What it normally does is to find the keywords in your content and automatically turns it in a link. When visitor hovers his mouse over that link, he/she will will be shown the ads.

Heres the few details about them

What are ContentLinks?
ContentLinks are contextually relevant keywords discovered in real time on a publisher’s web page that are automatically turned into a link to the most relevant and highest paying text ad from one of Kontera’s thousands of advertisers.
What ContentLink can do for you?
Kontera’s ContentLink In-Text Advertising solution lets you monetize your content in real-time, enabling an incremental increase in ad revenue by providing a new source of untapped ad inventory that does not compete with the other ad programs running on the site. ContentLink™ also creates a valuable user experience by serving relevant and informational ads that match the user’s interest and frame of mind.
The ContentLink advantage:
At the core of Kontera’s patent-pending technology are a set of proprietary algorithms that enable publishers to maximize their revenue and earn higher Click Through Rates. Statistical text analysis and clustering methodologies are used, combined with semantic analysis procedures that utilize a proprietary taxonomy of subjects, keywords, and unique relationships between them. Kontera’s platform, optimized and proven on thousands of web pages over the last seven years, facilitates the analysis of each web page in real-time. Keywords and topics are then extracted and ranked, and then instantly matching to the advertiser’s most relevant text ad. The greater relevancy between the content, keyword and text ad made possible by Kontera’s proven technology increase the publisher’s revenue.

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2 Comments

  1. Hello Abhik

    My name is David, I am a Community Manager at Kontera.

    I recently came across this post, I wanted to thank you for writing up a blog about our company.

    Kontera is the exclusive in-content analysis and engagement platform for more than 15,000 web publishers, reaching over 140 million unique users per month.

    Kontera is effective for so many different people thanks to our Synapse platform, the technology you mentioned, an algorithm that rather than just scanning for keywords like other in-content companies do, can read your text for actual meaning. This added understanding allows us deliver relevant information and ads directly related to user intent, leading to higher CTR and better CPC.

    Another advantage of Kontera is our exclusive ad inventory from some of the biggest brand names in the world including UPS, Sprint, General Motors, Oreo, L’Oreal, Blackberry, HP, Yoplait, and many more. These premium, often Rich-Media ads are the most attractive to users, offer the best possible CPC, and are only available to Kontera Publishers.
    We’re currently offering new publishers a 70% revenue share and a $50 Bonus if you get at least 25,000 U.S. page views during your first 30 days on the network. Kontera also offers a low $50 minimum threshold, good across all of our payout methods.

    Thanks
    David Stein
    Kontera Community Manager
    davids@kontera.com
    Monetize your site with Kontera In-Text ads

    I’d like to share some updated information about what makes Kontera the must-have in-content advertising platform.

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