According to a tweet from Google official twitter channel, it is confirmed that another “Refresh” in Google Panda algorithm is now rolling out across all the Google servers over the world. According to that tweet from Google, they estimates that nearly 1.6% of queries made worldwide will be noticeably affected. Though explaining the whole thing
Maile Ohye, Google’s Developer Programs Technical Lead, wrote an awesome blog post on five common mistakes that a search engine optimizer normally overlook in their optimization campaigns. Mistakes that are common in nature do not mean they are obvious. Maile pointed them in a presentation and also told us how we can fix those mistakes.
The days are back again when Google was mass banning publishers without a valid reason. This time it is even worse, Google is now banning publishers, instead of banning the questionable website, not because they are generating invalid clicks, but because Google *thinks* they might generate invalid clicks in future. Thanks to Google, they are
Nothing comes with guarantee, so does your SEM campaigns. It might either be a success or a failure, nothing in between. If you are satisfied with the ROI of your SEM campaign then its fine, but nothing less than 150% of ROI could satisfy me. I even have ROI over 250% in some of my
Robots.txt file is a simple text file that resides on your WordPress blog’s document root which handles all the search engine spiders and tell them how to crawl your blog. It is good to have one, but it is even worse not to have one because spiders can crawl your blog without any restriction and