Getting listed on Google’s first result page is great. It’s not so great when you find out that you get a lot of visitors through your high search engine rankings but only a few customers. Search engine optimization is pointless if your website does not convert visitors into customers. You’ll actually lose a lot of
Getting listed on Google’s first result page is the goal of any search engine optimization campaign. If you have taken the time to find the best keywords for your website, you probably have a very long list with many keywords. That automatically leads to the following question: For how many keywords should you optimize a
Microsoft’s Bing search engine has just become publicly available, allowing you to decide whether Microsoft’s latest effort has the goods to take on Google. Bing is available at www.bing.com and replaces Live Search. Microsoft is expected to spend $80 million to $100 million on Bing marketing which would be a nice hedge against Yahoo! because